21 Sep

How SEO Works ?

How SEO Works?

SEO is a term used to describe the processes to rank a website on the top results of a search engine. It increases the credibility of the website and increase visitors on the website to grow a business overall bottom-line. Search engines have their own complex techniques and algorithms to index or crawl any website or its content, after the indexing and crawling of content search engines show the webpages in the search results according to relevancy and originality.

On-Page SEO :

It works on the strategies and techniques that help your website a better optimization in the search engines.
On-Page SEO includes:
• Meta-tags
• Keyword Density
• Robots
• Site Map
• Internal Links
• Canonical URLs
• Title Tags
• Site Performance
• SILOS

Off-Page SEO:

It is performed outside of the website to generate traffic and leads. Off-Page SEO includes –
• RSS Feeds
• Directory Submission
• Social Bookmarking
• Article Marketing
• Social Media
• Press Release
• Forum/Blog Posting